Sales leader · Host · Strategic advisor
Building the sales engine.
Fourteen years inside medical aesthetics, from the mail room to the partner table. I help med spas, surgeons and aesthetic brands turn conversations into compounding revenue.
Get Field Notes ↓The ascent
Three chapters. One tree.
2012 — 2024
TouchMD
Partner · President of Sales & Marketing
Started in the mail room and worked across nearly every department on the way to Partner. Opened the med spa market in 2017 and built the partner network behind it.
2024 — 2026
Nextech
Director of Sales, Med Spa · Podcast Co-host
Led the Med Spa sales initiative after the TouchMD acquisition and launched Aesthetically Speaking, a show for the people shaping aesthetics.
2026 — Now
Terri Ross Consulting
Vice President of Sales
Leading sales strategy for the sales-training and business-systems firm serving med spas and aesthetic practices.
Expertise
Where I create leverage.
- 01
Sales engines
Designing repeatable, high-velocity sales processes — from first touch to signed partnership.
- 02
Go-to-market
Launched TouchMD into the med spa market in 2017 and built the vendor & consultant partner network around it.
- 03
Practice conversion
Consult experience, digital menus, before-and-after storytelling and memberships that lift revenue per guest.
- 04
Industry voice
Former co-host of Aesthetically Speaking and a recurring AmSpa educator on technology and growth.
On the record
A voice for the people building aesthetics.
Hosting, teaching and being quoted — conversations you can listen to, watch and read.
Hosted podcast
Aesthetically Speaking
Candid conversations with the operators, founders and visionaries shaping the aesthetics industry — business strategy, conversion, M&A, compliance and the technology behind it all.
Terri Ross Consulting Announces Tyler Terry as New Vice President of Sales
Apr 7, 2026
Tyler will lead sales strategy and execution as TRC scales its team and infrastructure for a larger, more global client base.
Open ↗In the press · Los Angeles TimesTerri Ross Consulting Welcomes Tyler Terry as New VP of Sales
Apr 30, 2026
TRC names Tyler VP of Sales to help more medical aesthetic and wellness practices improve conversion and drive revenue growth.
Open ↗Field Notes · Newsletter
Dispatches from the sales engine.
Practical ideas on selling aesthetics: what's working in the consult, lessons from the podcast, and new episodes as they land. Written to be read in five minutes.
Strategic advisory
Ready to build a sales engine that compounds?
Start a conversation →Prefer email? mr.tylerterry@gmail.com